Our marketing voice is always simple, upscale and welcoming—similar to Apple’s elevated-yet-inclusive approach. The Realm Agency was founded on high expectations and taste. This page is a living document where you can find the most up-to-date information on Realm’s branding and marketing standards.
Color
Jet navy is the main brand color and replaces any conventional use of black. Nude, white and gold are accent colors and are only to be used tastefully and sparingly. All colours should be matte, although spot gloss is acceptable in moderation. A digital gold photo can be used on screen-based mediums. When used for physical collateral, gold should be foiled in an actual metallic whenever possible.
Primary brand colors are listed below:
50%
Jet Navy
#051428
91 80 53 69
30%
Grey
#4d4d50
66 59 55 35
10%
Blush/Nude
#ccb1a3
20 29 33 0
5%
White
#ffffff
0 0 0 0
5%
Gold
No spot color.
Only foiled / Metallic.
Logo
DOWNLOAD ALL LOGO VARIATIONS HERE
The Icon
